
Contents
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Behavior and Behavior Assessment Behavior and Behavior Assessment
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What is Behavior? What is Behavior?
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Dimensions Relevant to Measuring Behavior Dimensions Relevant to Measuring Behavior
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Novel Versus Habitual Behaviors Novel Versus Habitual Behaviors
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Low Frequency Behaviors Low Frequency Behaviors
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Socially Undesirable Behaviors Socially Undesirable Behaviors
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Assessing Behavior Assessing Behavior
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Behavioral Observation Behavioral Observation
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Formulating the Research Question and Defining the Behavior Formulating the Research Question and Defining the Behavior
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Selecting or Developing the Behavioral Observation System Selecting or Developing the Behavioral Observation System
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Level of Analysis Level of Analysis
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Generalizability of The System Generalizability of The System
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Choosing the Task and Setting Choosing the Task and Setting
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Training Coders and Establishing Reliability Training Coders and Establishing Reliability
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Strengths and Weakness of Behavior Observation Strengths and Weakness of Behavior Observation
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New Technologies in Behavior Assessment New Technologies in Behavior Assessment
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The Electronically Activated Recorder (Ear) The Electronically Activated Recorder (Ear)
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Virtual Reality Virtual Reality
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Webcams, Surveillance Monitors, And The Internet Webcams, Surveillance Monitors, And The Internet
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Coder Computer Support Systems Coder Computer Support Systems
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Observation of Personal Living Spaces (PLSs) Observation of Personal Living Spaces (PLSs)
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Integrating Behavior Into Social And Personality Psychology Theory Integrating Behavior Into Social And Personality Psychology Theory
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Interpretation of Behavior as Psychologically Meaningful Constructs Interpretation of Behavior as Psychologically Meaningful Constructs
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Using Behavior in Our Social and Personality Psychology Theories Using Behavior in Our Social and Personality Psychology Theories
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Concluding Thoughts Concluding Thoughts
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References References
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5 Behavior and Behavior Assessment
Get accessJanice R. Kelly, Department of Psychological Sciences, Purdue University, West Lafayette, IN, USA
Christopher R. Agnew, Department of Psychological Sciences, Purdue University, West Lafayette, IN, USA
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Published:18 September 2012
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Abstract
This chapter addresses the questions (1) What do we mean by “behavior” in personality and social psychology? and (2) How can we best assess social behavior? We define behavior as being observable and socially meaningful, but also discuss the dimensions on which behavior varies (e.g., intentional vs. habitual, discrete vs. continuous). We also discuss important variabilities in behavior as they relate to issues of measurement (e.g., behavioral frequency or desirability). For behavior assessment, we focus on some of the practical issues involved (e.g., choosing a coding system, selecting an observational setting), as well as how behavior assessment might intersect with personality and social psychological theory (e.g., manipulating or assessing behavior as it serves as moderator, mediator, or outcome in a theory). We end by discussing some emerging technologies that might prove useful for behavioral assessment (e.g., virtual reality), as well as a call for more integration of behavioral measures into future research.
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