... of information seeking and scanning on attitudes toward marijuana among college students in Israel (N = 700). We integrate constructs from the elaboration likelihood model to contrast processes of attitude change among individuals who vary in moderators of information processing depth (motivation and ability...

... elaboration likelihood model fMRI public service announcements By most accounts, the modern scientific investigation of persuasion dates back to the Second World War when scholars such as Lasswell, Hovland and Lazarsfeld sought to understand how propaganda influenced attitudes and motivated behavior change...

... were used rather than post-test only. Assessments of the strength of the inductions did not tend to be associated with the size of the effects associated with those inductions. Meta-Analysis Persuasion Dual-Process Argument Quality Elaboration Likelihood Model Heuristic-Systematic Model...

... to develop a culturally appropriate health intervention over radio within the Inuit community of Pangnirtung, Nunavut (NU), Canada. The radio dramas were developed, recorded and tested pre-intervention through the use of Participatory Process and informed by the extended elaboration likelihood model (EELM...

...Stephan Winter; Nicole C. Krämer selective exposure science communication blogs source cues message sidedness elaboration likelihood model Web 2.0 The huge amount of content provided on the Web has led to renewed interest in the issues of credibility and quality of information ( Metzger...

... for progress in traditional social cognition literatures. attitudes Carlsmith J M Festinger L Hovland Carl Likert Rensis Osgood Charles Thurstone L L Cooper J Fazio R H Zanna M P heuristic systematic model HSM Cacioppo J T elaboration likelihood model ELM Goldman R Petty Richard Hastie Reid...

... with those who disagree. conversations Ferriss Timothy coming out conversations for vulnerability attitudes receive accept sample RAS model attitude change theories of attitude change Zaller John Cacioppo John communication elaboration likelihood model ELM persuasion Petty Richard barrier...

...This chapter presents an overview of theories and research on the role of music in television advertising and other persuasive media. Using Petty and Cacioppo’s Elaboration Likelihood Model as a theoretical framework for attitudinal change, the chapter examines the multiple roles music may play...

... reciprocation process of Siegel Daniel J elaboration likelihood model social support socioecological model of health storytelling digital storytelling National Association of County and City Health Officials New Mexico Department of Health opioid crisis visual media storytelling with effective...

... ). The elaboration likelihood model: Current status and controversies. In S. Chaiken & Y. Trope (Eds.), Dual-process theories in social psychology. (pp. 41–72). New York: Guilford. Petty, R. E., Wells, G. L., & Brock, T. C. ( 1976 ). Distraction can enhance or reduce yielding...

...This chapter presents an overview of theories and research on the role of music in television advertising and other persuasive media. Using Petty and Cacioppo’s Elaboration Likelihood Model as a theoretical framework for attitudinal change, the chapter examines the multiple roles music may play...