
Published online:
21 January 2016
Published in print:
01 April 2015
Online ISBN:
9781781708583
Print ISBN:
9780719089800
Contents
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
Labour in opposition 1992–96 Labour in opposition 1992–96
-
The first two terms 1997–2004 The first two terms 1997–2004
-
Brown’s pitch for the Labour leadership 2005–6 Brown’s pitch for the Labour leadership 2005–6
-
Brown as prime minister 2007–9 Brown as prime minister 2007–9
-
Brown’s resignation 2010 Brown’s resignation 2010
-
Conclusion Conclusion
-
Notes Notes
-
-
-
-
-
Cite
Atkins, Judi, 'The oratory of Gordon Brown', in Crines Andrew S., and Hayton Richard (eds), Labour orators from Bevan to Miliband (Manchester , 2015; online edn, Manchester Scholarship Online, 21 Jan. 2016), https://doi.org/10.7228/manchester/9780719089800.003.0012, accessed 16 May 2025.
Abstract
Throughout New Labour’s first two terms of office, Brown’s oratory in the three arenas under consideration primarily employed factual proofs. This is unsurprising given his position as Chancellor, but it can also be seen as an attempt to establish New Labour’s economic competence, and thus to reassure the public that it was fit to govern. Brown’s oratorical style was primarily realist in Parliament, due to the rhetorical requirements of this setting. In other contexts, it is both realist and romantic, given that it draws on factual evidence as well as on Labour’s core values.
Subject
UK Politics
You do not currently have access to this chapter.
Sign in
Personal account
- Sign in with email/username & password
- Get email alerts
- Save searches
- Purchase content
- Activate your purchase/trial code
- Add your ORCID iD
Purchase
Our books are available by subscription or purchase to libraries and institutions.
Purchasing informationMetrics
View Metrics
Metrics
Total Views
8
7
Pageviews
1
PDF Downloads
Since 11/1/2023
Month: | Total Views: |
---|---|
November 2023 | 2 |
February 2024 | 4 |
April 2024 | 1 |
August 2024 | 1 |
Citations
Get help with access
Institutional access
Access to content on Oxford Academic is often provided through institutional subscriptions and purchases. If you are a member of an institution with an active account, you may be able to access content in one of the following ways:
IP based access
Typically, access is provided across an institutional network to a range of IP addresses. This authentication occurs automatically, and it is not possible to sign out of an IP authenticated account.
Sign in through your institution
Choose this option to get remote access when outside your institution. Shibboleth/Open Athens technology is used to provide single sign-on between your institution’s website and Oxford Academic.
If your institution is not listed or you cannot sign in to your institution’s website, please contact your librarian or administrator.
Sign in with a library card
Enter your library card number to sign in. If you cannot sign in, please contact your librarian.
Society Members
Society member access to a journal is achieved in one of the following ways:
Sign in through society site
Many societies offer single sign-on between the society website and Oxford Academic. If you see ‘Sign in through society site’ in the sign in pane within a journal:
If you do not have a society account or have forgotten your username or password, please contact your society.
Sign in using a personal account
Some societies use Oxford Academic personal accounts to provide access to their members. See below.
Personal account
A personal account can be used to get email alerts, save searches, purchase content, and activate subscriptions.
Some societies use Oxford Academic personal accounts to provide access to their members.
Viewing your signed in accounts
Click the account icon in the top right to:
Signed in but can't access content
Oxford Academic is home to a wide variety of products. The institutional subscription may not cover the content that you are trying to access. If you believe you should have access to that content, please contact your librarian.
Institutional account management
For librarians and administrators, your personal account also provides access to institutional account management. Here you will find options to view and activate subscriptions, manage institutional settings and access options, access usage statistics, and more.