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Irwin Goldstein, Left Brain/Right Brain in Sexual Medicine, The Journal of Sexual Medicine, Volume 6, Issue 8, August 2009, Pages 2081–2082, https://doi.org/10.1111/j.1743-6109.2009.01384.x
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Life and death surround us whether or not we are health care providers. Do we throw stale bread out the window in the winter to help the birds survive or throw it away? Do we take the extra steps to recycle to help save Planet Earth, or simply put the bottle or newspaper in the trash? Do we step on the spider walking across the floor or simply move it outdoors? We make judgment calls in everyday life just as we make judgment calls in the hospital or our office or our lab, using our intelligence and creativity. If we consider life to be white, the presence of all color, and death to be black, the absence of all color, how do we expose the beautiful colors in between? They are the purview of the creators and the creative beings that surround us.
Why do we need creativity in our lives? We need it for simple and complicated reasons, in simple and complicated ways. My son-in-law is a graphic designer, and when he designs a website, he needs to understand the message, visualize the picture, and calculate the sizes of the components on the page. The site must be easy to navigate for people with little experience on the web, yet intricate enough not to bore the most sophisticated user. There is technical expertise and creative inspiration required—exact science combined with artistry.
