Choice Theory: A Very Short Introduction
Online ISBN:
9780191775710
Print ISBN:
9780192803030
Publisher:
Oxford University Press
Book
Choice Theory: A Very Short Introduction
Michael Allingham
Michael Allingham
Fellow and Senior Tutor at Magdalen College, Oxford
Find on
Published online:
24 September 2013
Published in print:
22 August 2002
Online ISBN:
9780191775710
Print ISBN:
9780192803030
Publisher:
Oxford University Press
Cite
Allingham, Michael, Choice Theory: A Very Short Introduction, Very Short Introductions (Oxford , 2002; online edn, Oxford Academic, 24 Sept. 2013), https://doi.org/10.1093/actrade/9780192803030.001.0001, accessed 16 Apr. 2025.
Abstract
We make choices all the time — about trivial matters, about how to spend our money, about how to spend our time, about what to do with our lives. Choice Theory: A Very Short Introduction introduces ideas from economics, philosophy, and other areas, showing how the theory applies to everyday decisions, and to particular situations such as gambling and resource allocation. But what kind of criteria are we applying when we say that a choice is rational? What guides our own choices? What strategies should be applied in making decisions that affect a lot of people? This VSI explores what it means to be rational in all these contexts.
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