Table 7

Transition Probabilities between Latent Statuses at T1 and Latent Statuses at T2

T2 (columns)1 (Social butterfly)2 (Image manager)3 (Trend follower)4 (Relationship maintainer)5 (Lurker)
T1 (row)
1 (Social butterfly)0.41560.21320.00000.22990.1412
2 (Image manager)0.15580.44060.21230.13920.0521
3 (Trend follower)0.00000.20420.48090.08160.4375
4 (Relationship maintainer)0.01670.00000.02480.70610.0481
5 (Lurkers)0.00000.02500.12610.02220.8267
T2 (columns)1 (Social butterfly)2 (Image manager)3 (Trend follower)4 (Relationship maintainer)5 (Lurker)
T1 (row)
1 (Social butterfly)0.41560.21320.00000.22990.1412
2 (Image manager)0.15580.44060.21230.13920.0521
3 (Trend follower)0.00000.20420.48090.08160.4375
4 (Relationship maintainer)0.01670.00000.02480.70610.0481
5 (Lurkers)0.00000.02500.12610.02220.8267

Note. The level of darkness of the colors indicates the degree of the proportion: the higher the proportion, the darker the color.

Table 7

Transition Probabilities between Latent Statuses at T1 and Latent Statuses at T2

T2 (columns)1 (Social butterfly)2 (Image manager)3 (Trend follower)4 (Relationship maintainer)5 (Lurker)
T1 (row)
1 (Social butterfly)0.41560.21320.00000.22990.1412
2 (Image manager)0.15580.44060.21230.13920.0521
3 (Trend follower)0.00000.20420.48090.08160.4375
4 (Relationship maintainer)0.01670.00000.02480.70610.0481
5 (Lurkers)0.00000.02500.12610.02220.8267
T2 (columns)1 (Social butterfly)2 (Image manager)3 (Trend follower)4 (Relationship maintainer)5 (Lurker)
T1 (row)
1 (Social butterfly)0.41560.21320.00000.22990.1412
2 (Image manager)0.15580.44060.21230.13920.0521
3 (Trend follower)0.00000.20420.48090.08160.4375
4 (Relationship maintainer)0.01670.00000.02480.70610.0481
5 (Lurkers)0.00000.02500.12610.02220.8267

Note. The level of darkness of the colors indicates the degree of the proportion: the higher the proportion, the darker the color.

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