Table 1.
Descriptions of Very Low Nicotine Content Cigarettes
| Condition | Wording |
|---|---|
| Control | “Imagine if tobacco companies were required to lower the nicotine in cigarettes to a minimally or non-addictive level.” |
| Concise language | “Imagine if tobacco companies were required to reduce the nicotine in cigarettes.” |
| Percentage | “Imagine if tobacco companies were required to remove 95% of the nicotine from cigarettes.” |
| Interpretation | “Imagine if tobacco companies were required to make cigarettes nearly nicotine-free.” |
| Percentage and interpretation | “Imagine if tobacco companies were required to remove 95% of the nicotine from cigarettes. This would make cigarettes nearly nicotine-free.” |
| Percentage and pictograph | “Imagine if tobacco companies were required to remove 95% of the nicotine from cigarettes.”  |
| Percentage, interpretation, and pictograph | “Imagine if tobacco companies were required to remove 95% of the nicotine from cigarettes. This would make cigarettes nearly nicotine-free.”  |
| Condition | Wording |
|---|---|
| Control | “Imagine if tobacco companies were required to lower the nicotine in cigarettes to a minimally or non-addictive level.” |
| Concise language | “Imagine if tobacco companies were required to reduce the nicotine in cigarettes.” |
| Percentage | “Imagine if tobacco companies were required to remove 95% of the nicotine from cigarettes.” |
| Interpretation | “Imagine if tobacco companies were required to make cigarettes nearly nicotine-free.” |
| Percentage and interpretation | “Imagine if tobacco companies were required to remove 95% of the nicotine from cigarettes. This would make cigarettes nearly nicotine-free.” |
| Percentage and pictograph | “Imagine if tobacco companies were required to remove 95% of the nicotine from cigarettes.” |
| Percentage, interpretation, and pictograph | “Imagine if tobacco companies were required to remove 95% of the nicotine from cigarettes. This would make cigarettes nearly nicotine-free.” |
Table 1.
Descriptions of Very Low Nicotine Content Cigarettes
| Condition | Wording |
|---|---|
| Control | “Imagine if tobacco companies were required to lower the nicotine in cigarettes to a minimally or non-addictive level.” |
| Concise language | “Imagine if tobacco companies were required to reduce the nicotine in cigarettes.” |
| Percentage | “Imagine if tobacco companies were required to remove 95% of the nicotine from cigarettes.” |
| Interpretation | “Imagine if tobacco companies were required to make cigarettes nearly nicotine-free.” |
| Percentage and interpretation | “Imagine if tobacco companies were required to remove 95% of the nicotine from cigarettes. This would make cigarettes nearly nicotine-free.” |
| Percentage and pictograph | “Imagine if tobacco companies were required to remove 95% of the nicotine from cigarettes.” |
| Percentage, interpretation, and pictograph | “Imagine if tobacco companies were required to remove 95% of the nicotine from cigarettes. This would make cigarettes nearly nicotine-free.” |
| Condition | Wording |
|---|---|
| Control | “Imagine if tobacco companies were required to lower the nicotine in cigarettes to a minimally or non-addictive level.” |
| Concise language | “Imagine if tobacco companies were required to reduce the nicotine in cigarettes.” |
| Percentage | “Imagine if tobacco companies were required to remove 95% of the nicotine from cigarettes.” |
| Interpretation | “Imagine if tobacco companies were required to make cigarettes nearly nicotine-free.” |
| Percentage and interpretation | “Imagine if tobacco companies were required to remove 95% of the nicotine from cigarettes. This would make cigarettes nearly nicotine-free.” |
| Percentage and pictograph | “Imagine if tobacco companies were required to remove 95% of the nicotine from cigarettes.” |
| Percentage, interpretation, and pictograph | “Imagine if tobacco companies were required to remove 95% of the nicotine from cigarettes. This would make cigarettes nearly nicotine-free.” |
