Table 1

Features that could promote engagement

FeatureBrief description
1Personas and personificationEstablish a ‘rapport’ between the smoker and personification of the app (e.g. by creating a visual sense of the team)
2Transparency and realistic expectationsSet up clear expectations concerning how the app will be used early on
3ShapingKeep demands of the smoker to a minimum
4Instant feedback/gratification/gamification (scoreboards, points, badges, leader-boards, achievements, assignments, etc.)Engage users by providing instant feedback loops (provide user progression statistics). Always provide users with a rewarding experience when they visit the app (rewards motivate people for more rewards)
5Visual cues and dashboardsWhere possible use images (photos, graphics or videos) to convey information
6Design for curiosityPresent new information each time the app is accessed
7PersonalisationPromote engagement by using text messaging and emails
8AutonomyGive control, choice and personal relevance by asking questions
9Personalized recommendationsMake app as interactive as possible—ask relevant questions, tailored feedback, videos, audio, gallery, emails, text messaging, etc.
10App's design and user interfaceThe app must look professional
11Sequencing and design for reducing each session timeStructure sections (break complex tasks into small steps) and keep login sessions brief (each session should not take more than 5 min of the users' time)
FeatureBrief description
1Personas and personificationEstablish a ‘rapport’ between the smoker and personification of the app (e.g. by creating a visual sense of the team)
2Transparency and realistic expectationsSet up clear expectations concerning how the app will be used early on
3ShapingKeep demands of the smoker to a minimum
4Instant feedback/gratification/gamification (scoreboards, points, badges, leader-boards, achievements, assignments, etc.)Engage users by providing instant feedback loops (provide user progression statistics). Always provide users with a rewarding experience when they visit the app (rewards motivate people for more rewards)
5Visual cues and dashboardsWhere possible use images (photos, graphics or videos) to convey information
6Design for curiosityPresent new information each time the app is accessed
7PersonalisationPromote engagement by using text messaging and emails
8AutonomyGive control, choice and personal relevance by asking questions
9Personalized recommendationsMake app as interactive as possible—ask relevant questions, tailored feedback, videos, audio, gallery, emails, text messaging, etc.
10App's design and user interfaceThe app must look professional
11Sequencing and design for reducing each session timeStructure sections (break complex tasks into small steps) and keep login sessions brief (each session should not take more than 5 min of the users' time)
Table 1

Features that could promote engagement

FeatureBrief description
1Personas and personificationEstablish a ‘rapport’ between the smoker and personification of the app (e.g. by creating a visual sense of the team)
2Transparency and realistic expectationsSet up clear expectations concerning how the app will be used early on
3ShapingKeep demands of the smoker to a minimum
4Instant feedback/gratification/gamification (scoreboards, points, badges, leader-boards, achievements, assignments, etc.)Engage users by providing instant feedback loops (provide user progression statistics). Always provide users with a rewarding experience when they visit the app (rewards motivate people for more rewards)
5Visual cues and dashboardsWhere possible use images (photos, graphics or videos) to convey information
6Design for curiosityPresent new information each time the app is accessed
7PersonalisationPromote engagement by using text messaging and emails
8AutonomyGive control, choice and personal relevance by asking questions
9Personalized recommendationsMake app as interactive as possible—ask relevant questions, tailored feedback, videos, audio, gallery, emails, text messaging, etc.
10App's design and user interfaceThe app must look professional
11Sequencing and design for reducing each session timeStructure sections (break complex tasks into small steps) and keep login sessions brief (each session should not take more than 5 min of the users' time)
FeatureBrief description
1Personas and personificationEstablish a ‘rapport’ between the smoker and personification of the app (e.g. by creating a visual sense of the team)
2Transparency and realistic expectationsSet up clear expectations concerning how the app will be used early on
3ShapingKeep demands of the smoker to a minimum
4Instant feedback/gratification/gamification (scoreboards, points, badges, leader-boards, achievements, assignments, etc.)Engage users by providing instant feedback loops (provide user progression statistics). Always provide users with a rewarding experience when they visit the app (rewards motivate people for more rewards)
5Visual cues and dashboardsWhere possible use images (photos, graphics or videos) to convey information
6Design for curiosityPresent new information each time the app is accessed
7PersonalisationPromote engagement by using text messaging and emails
8AutonomyGive control, choice and personal relevance by asking questions
9Personalized recommendationsMake app as interactive as possible—ask relevant questions, tailored feedback, videos, audio, gallery, emails, text messaging, etc.
10App's design and user interfaceThe app must look professional
11Sequencing and design for reducing each session timeStructure sections (break complex tasks into small steps) and keep login sessions brief (each session should not take more than 5 min of the users' time)
Close
This Feature Is Available To Subscribers Only

Sign In or Create an Account

Close

This PDF is available to Subscribers Only

View Article Abstract & Purchase Options

For full access to this pdf, sign in to an existing account, or purchase an annual subscription.

Close