...This book presents the history of Campus Crusade for Christ as a window into the world of American evangelicalism since 1945. Campus Crusade, founded by Bill Bright at the University of California at Los Angeles in 1951, had, by the century's end, grown into a global evangelical empire...

...This chapter focuses on Bill Bright's support of Christian Citizen, which provides an early example of evangelical political activism. Evangelical political efforts in the mid-1970s, however, became far more influential and noteworthy. One simple yet often overlooked reason for evangelicals...

...This book concludes with a discussion of the Crusade's 2003 staff conference, which marked an indelible turning point in the organization's history. Shortly before the end of the conference, Bill Bright died in his Orlando condominium. Over the last decade of his life, he gradually evidenced his...

...This chapter focuses on the story of William Rohl Bright, or Bill Bright, who was born to parents Forrest Dale and Mary Lee Rohl Bright. As a child, Bill's main activities were ranching and reading. Bill's first chores were collecting eggs and gathering dry corncobs and wood to heat the family's...

... dynamism and adaptation to mainstream American culture. Despite the importance of these “parachurch” organizations, states this book, historians have largely ignored them. The book offers a history of Campus Crusade and its founder, Bill Bright, whose marketing and fund-raising acumen transformed...