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Juan Crow California Juan Crow California
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The Chicano Student Movement The Chicano Student Movement
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The Santa Barbara Conference The Santa Barbara Conference
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The Struggle at Fresno State The Struggle at Fresno State
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5 A Master Plan for Chicanos
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Published:May 2023
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Abstract
This chapter demonstrates how the racial shortcomings of the Master Plan served as the central spur to student organizing within the Chicano movement in California. Mexican Americans—then and now California’s largest minority population—had long faced segregation in education in California. Inspired by a range of contemporary struggles, Chicanos began organizing on college campuses. By the late 1960s, Mexican American students and faculty had developed an in-depth analysis of the racism embedded in the Master Plan and began working towards the goal of closing the racial attainment gap in the Master Plan system. Their organizing culminated in a three day workshop that produced El Plan de Santa Barbara, a 150-page manifesto that would serve as a plan of action for increasing Chicana/o matriculation on California campuses and establishing programs of Chicano Studies across the country.
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