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David Chidester, The Church of Baseball, the Fetish of Coca-Cola, and the Potlatch of Rock ‘n’ Roll: Theoretical Models for the Study of Religion in American Popular Culture, Journal of the American Academy of Religion, Volume LXIV, Issue 4, Fall 1996, Pages 743–765, https://doi.org/10.1093/jaarel/LXIV.4.743
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